SAINT LAURENT ANNOUNCES ITS OFFICIAL PARTERNSHIP WITH MAISON GAINSBOURG. DEDICATED TO THE TRANSMISSION OF SERGE GAINSBOURG’S WORK, MAISON GAINSBOURG IS A CULTURAL INSTITUTION THAT OFFERS AN EXPERIENCE ON TWO DISTINCT SITES ON RUE DE VERNEUIL IN PARIS (7TH): THE HISTORIC HOUSE IN WHICH SERGE GAINSBOURG LIVED FOR 22 YEARS, A LEGENDARY LOCATION THAT HAS REMAINED INTACT SINCE HIS DEATH IN 1991 AND A MUSEUM A MUSEUM RETRACING THE LIFE AND CAREER OF THE ARTIST, A BOOK & GIFT SHOP AND LE GAINSBARRE, A CAFÉ DURING THE DAY AND PIANO BAR AT NIGHT. MAISON GAINSBOURG OPENED ITS DOORS IN SEPTEMBER 2023 WITH THE SUPPORT OF SAINT LAURENT.

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FROM SEPTEMBER 28TH TO OCTOBER 7TH 2022, SAINT LAURENT RIVE DROITE INVITED THE FAMOUS LOS-ANGELES BASED RESTAURANT SUSHI PARK TO ITS RIVE DROITE STORE IN PARIS. RENOWNED FOR ITS IMPECCABLE OMAKASE AND CHEF’S CHOICE MENU, SUSHI PARK HAS BECOME ONE OF LA'S MOST ICONIC RESTAURANTS. FOR A LIMITED TIME ONLY, SAINT LAURENT RIVE DROITE BROUGHT THIS EXCLUSIVE CULINARY EXPERIENCE TO PARIS. FOR THIS SPECIAL COLLABORATION WITH SAINT LAURENT, CERAMIST DAEYONG KIM - A CLOSE FRIEND OF THE SUSHI PARK TEAM - CREATED A COLLECTION OF CERAMICS EXCLUSIVELY FOR RIVE DROITE.

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IN 2022, SAINT LAURENT RIVE DROITE HOSTED A SPECIAL EVENT TO CELEBRATE HALLOWEEN: A HORROR MOVIE SCREENING CURATED BY GASPAR NOÉ AND ANTHONY VACCARELLO AND FEATURING ROMAN POLANSKI'S ROSEMARY'S BABY (1968) AND MICHAEL POWELL'S PEEPING TOM (1960). TO FURTHER MARK HALLOWEEN, ANTHONY VACCARELLO DESIGNED A SELECTION OF LIMITED-EDITION LIFESTYLE PRODUCTS AND CURATED A LARGE SELECTION OF VINTAGE HORROR MOVIE VHS CASSETTES AVAILABLE AT THE RIVE DROITE STORES IN PARIS & LOS ANGELES.

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A VIBRANT ESSAY ON RESPECT FOR BELIEFS, THE ACTOR’S CRAFT AND THE ART OF FILMMAKING THAT STAGES BÉATRICE DALLE, CHARLOTTE GAINSBOURG, ABBEY LEE, ANATOLE DEVOUCOUX DU BUYSSON, CLARA 3000, CLAUDE-EMMANUELLE GAJAN-MAULL, FELIX MARITAUD, FRED CAMBIER,KARL GLUSMAN, LOLA PILLU PERIER, LOUP “VUK” BRANKOVIC, LUKA ISAAC, MAXIME RUIZ, MICA ARGANARAZ, PAUL HAMELINE, PHILIPPE MENSAH, STEFANIA CRISTIAN, TOM KAN, VICTOR SEKULARAC AND YANNICK BONO.

LUX ÆTERNA IS THE FOURTH INCARNATION OF THE INTERNATIONAL ART PROJECT, SELF - CURATED BY SAINT LAURENT’S CREATIVE DIRECTOR, ANTHONY VACCARELLO. THIS PROJECT IS AN ARTISTIC COMMENTARY ON SOCIETY WHILE EMPHASIZING THE COMPLEXITY OF VARIOUS INDIVIDUALS THROUGH THE EYES OF ARTISTS WHO EVOKE THE SAINT LAURENT ATTITUDE OF CONFIDENCE, INDIVIDUALITY AND SELF-EXPRESSION.

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ANTHONY VACCARELLO IMAGINED ARCADE-THEMED INSTALLATIONS IN THE SAINT LAURENT RIVE DROITE STORES IN PARIS AND LOS ANGELES FOR THE HOLIDAY SEASON OF 2021.

DIFFERENT MACHINES CREATED ESPECIALLY FOR THE OCCASION FEATURE A VARIETY OF GOODIES INCLUDING LIGHTERS, USB KEYS, MASKS, JEWELRY AND MORE.

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SAINT LAURENT RIVE DROITE PRESENTS A CUSTOMIZED SAINT LAURENT PHOTOBOOTH CONCEIVED BY ANTHONY VACCARELLO IN ITS RODEO DRIVE STORE.

THE CONCEPT IS IMAGINED AND REALIZED TO KEEP AND SHARE MEMORIES AND TO IMMORTALIZE A MOMENT.

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FOR THE SECOND CONSECUTIVE YEAR, SAINT LAURENT PARTNERS WITH LONGINES PARIS EIFFEL JUMPING.

ON THIS OCCASION, ANTHONY VACCARELLO CHOSE TO CREATE AN EXCLUSIVE CAPSULE DEVELOPED IN COLLABORATION WITH THE MOST PRESTIGIOUS EQUESTRIAN BRANDS: BUTET, DE NIRO, CHARLES OWEN AND CAVALLERIA TOSCANA.

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SAINT LAURENT RIVE DROITE CELEBRATES LOVE. FOR VALENTINE'S DAY 2021 SAINT LAURENT RIVE DROITE TEAMED UP WITH PARISIAN FLORIST CASTOR TO CREATE EXCLUSIVE SAINT LAURENT BOUQUETS AVAILABLE EXCLUSIVELY AT THE SAINT LAURENT RIVE DROITE STORE, FOR A LIMITED TIME ONLY.

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WITH THE ARRIVAL OF THE END OF THE YEAR CELEBRATIONS, SANT AMBROEUS MILANO, ONE OF ANTHONY VACCARELLO FAVORITE PLACES, WILL INAUGURATE A TEMPORARY FOOD TRUCK X SAINT LAURENT RIVE DROITE PARIS FROM DECEMBER 11TH TO DECEMBER 24TH. THE HISTORIC CAFFÈ PASTICCERIA IS A TRUE MILAN ICON FOR ITS QUALITY, CRAFTSMANSHIP AND SPECIALTIES. PANETTONE MARRON GLACÉ AND TWO PASTA MENUS WILL BE PROPOSED AT THE FOOD TRUCK, FOR TAKE AWAY. THE TRADITIONAL PANDORO WILL BE AVAILABLE IN THE SAINT LAURENT RIVE DROITE STORE.

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SAINT LAURENT RIVE DROITE COLLABORATES WITH HISTORICAL RESTAURANT AND COFFEE BAR SANT AMBROEUS FOR THE THIRD TIME. IN THE SUMMER OF 2023, A SAINT LAURENT AND SANT AMBROEUS ICE-CREAM CART IS INSTALLED AT THE SAINT LAURENT RIVE DROITE STORE IN PARIS.

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SAINT LAURENT RIVE DROITE CONTINUES TO EXPLORE THE CREATIVE AND ARTISTIC CREATION, COLLABORATING THIS TIME WITH THE MUSIC SCENE. ON NOVEMBER 7TH, ON THE OCCASION OF THE RELEASE OF ITS NEW ALBUM “THIRST” SLRD WILL WELCOME THE FRENCH ELECTRONIC MUSIC ARTIST AND PRODUCER SEBASTIAN (SEBASTIEN AKCHOTÉ), FOR AN EXCLUSIVE APPEARANCE. SAINT LAURENT PRODUCED THE VIDEO CLIP, DIRECTED BY NATHALIE CANGUILHEM, OF “SOBER” THE KEY TRACK OF HIS NEWEST ALBUM AND FOR SEVERAL YEARS, ANTHONY VACCARELLO AND THE ARTIST HAVE BEEN WORKING TOGETHER ON THE SOUNDTRACK OF SAINT LAURENT FASHION SHOWS.

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